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Content · YouTube · SEO

Roxanne Christian

A content system connecting video, search and written formats so one idea earns attention in more than one place.

Focus
Content & Search
Role
Strategy + Content
Status
Ongoing

01 —

The challenge

Content was produced in bursts without a repeatable structure.

02 —

Strategy

Build a topic model first, then a production rhythm around it.

03 —

What I worked on

  • Content strategy
  • YouTube structure and metadata
  • Search-led topics

05 —

Business impact

Measured outcomes for this project are not published here. Real numbers will be added once they are confirmed with the client.

06 —

Technology

  • Keyword research
  • YouTube SEO
  • Editorial planning

07 —

Key takeaway

Consistency beats volume when the topics are chosen deliberately.

08 — Project gallery

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